MMPRC initiates “Discover Maldives” global webinar series

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Maldives Marketing and Public Relations Corporation (MMPRC/ Visit Maldives) has launched the “Discover Maldives” webinar series, a global initiative aimed at strengthening destination presence and engaging travel trade professionals worldwide. Featuring informative presentations by industry partners, these sessions provide insights into the destination’s unique features, experiences, and offerings.

The series was initiated with a webinar for the French market. Each webinar targets approximately 60 to 80 travel professionals and trade media and is conducted in localized languages to ensure effective communication with travel agents and tour operators. 

The first webinar session highlighted the Maldives’ allure as a premier travel destination for visitors from France and other French-speaking nations. Renowned properties such as Adaaran Resorts & Heritance Aarah, Angsana Velavaru, and Intercontinental Maldives Maamunagau participated in the first session with Visit Maldives, sharing their unique products, services, and experiences.

The Maldives has witnessed significant growth in tourist arrivals from various key markets over the past 8 months. The top markets for the year are currently China, Russia, United Kingdom, Italy, Germany, India, United States, France, Spain, and Switzerland. The “Discover Maldives” webinar series aims to further strengthen destination presence and attract more visitors from these regions, while simultaneously creating greater affinity for Maldives in new and emerging markets.