Pullman is introducing a cool new social fitness concept at all their hotels and resorts, a recent press release reveals.
They call it a ‘game changing fitness concept’ that does away with the homogenous hotel gym and replaces it with ‘a bold, artful, social approach to contemporary fitness.’
“At Pullman, we help our guests to be at their personal best by inspiring their minds and energising their bodies,” said Lilian Roten, Global Vice President, Brand Management, Pullman Hotels and Resorts. “As a result, we revolutionized our wider well-being strategy and created Pullman Power Fitness to be so much more than just a gym; it’s a creative lifestyle, a mindset, a community, where guests define and explore their ambitions. Through Pullman Power Fitness, we aim to be known as the hotel brand where entrepreneurs and world travellers go to work efficiently, enjoy effortlessly, and push their individual boundaries.”
Key elements include:
Spaces that energise – A collaborative partnership with leading experts London-based Bergman Interior, LA-based experts Fitness Design Group and Accor created a bold design concept, carefully developed and emerging as a vibrant fitness space that makes a statement, beckons interaction, and energizes bodies while uplifting spirits and inspiring minds.
Pullman Power Fitness Fueled by Les Mills – Around the clock mix of live and virtual fitness classes, powered by Les Mills, the world’s largest fitness content provider. Features include Boot Camps led by the Pullman Fitness Squad; cutting edge virtual studios; and 30-day free access to Les Mills premium video on demand exercise classes during and post stay.
Train Your Way – Integrated physical activity beyond the gym and fitness studio, including Fit Trails with outdoor exercise circuits; Fit Stairs to inspire a convenient and efficient workout while on the road; and In-Room Fitness Kits for achieving fitness goals in the privacy of the guestroom.
Pullman Active Breakfast – recognising that nutrition is an essential driver of health, energy and fitness levels, intersects with Power Fitness to create menus in tune with various dietary needs, abundant in clean food, wholesome ingredients and taste-tempting recipes.
Good company– Pullman provides a social space, challenging experiences and vibrant community for meeting fitness goals among like-minded, driven individuals.
For more information contact:
Patricia Courtney, Global Communications, Accor: [email protected]Mike Taylor, Global Communications, Accor: [email protected]